In discussing SEO and web marketing strategies, this blog has repeatedly called attention to the importance of both competitive research and a broad range of data. It has also emphasized the value of integrated strategies that treat each element from…
Web design trends always become a topic of rampant speculation around this time. Although there is still a month and a half left until the end of 2021, plenty of digital marketing and design professionals are already offering up their…
Regular blog updates are high on the list of SEO best practices. The provide a steady stream of new content while providing the site owner or digital marketing team with an opportunity to demonstrate authority on the most up-to-date topics…
A question for all ecommerce business owners: Have you mapped out your holiday marketing strategy yet? If not, it’s fair to say that you’re probably falling behind and should try to make up ground as quickly as possible. It’s often…
Responsive web design has been a key feature in the success of a website’s performance for many years. Practically every website is sure to have some visitors using desktop and laptop web browsers while others reach the site via tablets…
On any given list of tasks that people should master as part of their overall marketing strategy, search engine optimization is likely to fall near last place. This isn’t to say that people generally disregard its role in marketing, but…
When building your online business from the ground up, part of the challenge lies in deciding what you can do on your own and what requires professional assistance. Beyond that, when you start enlisting web service professionals to provide that…
