Holiday Marketing Strategy for another Atypical Year
A question for all ecommerce business owners: Have you mapped out your holiday marketing strategy yet? If not, it’s fair to say that you’re probably falling behind and should try to make up ground as quickly as possible. It’s often said that the holidays come earlier every year. But this year, that isn’t just an […]
Interactive Web Design Concepts
In a previous post, I highlighted web design concepts that might help certain companies to facilitate remote work. I noted that some employers might not be satisfied with third-party platforms like Zoom, and might see value in bringing online discussions onto their own websites. I also suggested that this kind of interactivity could prove useful […]
Informational Content in Professional SEO Strategy
What is the main purpose of your professional SEO strategy? Should your site’s content be focused on providing relevant information to people conducting organic web searches? Or is your first and only priority to convert site visits into sales? Obviously, conversions are the long-term goal. But excessive focus on the endgame can actually be detrimental […]
Web Design Experts Get Started on a New Decade
Web design experts routinely greet the New Year with speculation about the sorts of trends in user experience that will be popular in the coming months. This year is certainly no exception. And now that it’s 2020, some web design experts are sure to offer their thoughts on what the entire next decade holds the […]
Not All Web Design Advice is Created Equal
As I previously mentioned, articles tend to proliferate across the web which attempt to describe current trends affecting web design companies in Los Angeles and throughout the country. While it’s certainly possible to focus solely on those articles that make insightful observations about the year ahead, there is also value in highlighting the fact that […]
Social Media: E-Commerce, Grocery Shopping, and Everything in Between
It is tempting to think of social media marketing as being specifically the purview of companies that primarily do their business online. But this is not really the case. Social media marketing has been demonstrated to have an impact on consumer decision-making out in the real world as well as in e-commerce transactions. Market research […]
Fastest Way to Lose Your Customers?
It is a key factor to any business’ long term success to reduce customer defections. Therefore it is not surprising most business owners are unaware that a lack of Internet presence could be keeping them from not only loosing potential consumers as well as retaining current customers. With all the innovative technology in our modern […]
