Laughing With Your Social Media Company

A recent article in the USA Today brought renewed attention to a phenomenon you may have noticed on Twitter. It pointed out that a social media company (company) with clients in the fast-casual restaurant industry may provide those clients with what is essentially a comedy writers’ room for its social media campaign. Those rooms often […]
Jennifer Aniston’s Lesson on Social Media

Jennifer Aniston recently spoke with People magazine about her experience taking temporary control of the Instagram account for her company, Living Proof. By some accounts, the Friends actress did a good job presenting relevant and share-able images to the company’s followers. But she reportedly found the experience stressful, saying with apparent surprise that such social […]
Alex from Target has a Lesson to Teach

In case it wasn’t clear to you how powerful social media can be, consider this recent viral phenomenon. A teenager named Alex who works at Target became nationally famous on Twitter for no reason other than because a teenager girl snapped a photo of him while he was bagging her purchases, she found him attractive, […]