A More Positive Future Audience for Social Media Marketing

July 15, 2021Edward Carneycustomer engagement, industry trends, public relations, social media politics, social media strategy

For many years, the growth of social media marketing has coincided with the growth of online polarization and negative interactions. We’re not suggesting that there’s any direction connection between branded messaging and the general public’s online behavior. We’re just pointing…

Can Social Media Marketing Overcome its New “Dilemma”?

September 19, 2020Edward Carneycustomer engagement, Facebook, public relations, social media, social media politics

Social media marketing faces constant challenges from those who see the dark side of popular platforms. But they can always be overcome.

TikTok May Aid Social Media Marketing Even if it’s Shut Down

August 21, 2020Edward Carneyindustry trends, marketing strategy, public relations, social media politics, TikTok

Though there’s a risk of TikTok being shut down, it remains a proving ground for new social media marketing skills.

How to Talk about Political Debates on Social Media

October 21, 2016Edward Carneypresidential debate, social media politics, us debate

Wednesday marked the final debate in an explosive election season. Of course, on the internet and social media the debate will carry on until November 8th and beyond. But televised debates tend to focus people’s collective attention and reinvigorate those…

Tag: social media politics

A More Positive Future Audience for Social Media Marketing

Can Social Media Marketing Overcome its New “Dilemma”?

TikTok May Aid Social Media Marketing Even if it’s Shut Down

How to Talk about Political Debates on Social Media