Asking for Reviews on Social Media Need Not Be an Illicit Act

Online retailers frequently solicit reviews on social media, sometimes offering incentives for consumers to provide them? Are solicited reviews legitimate, and do those incentives constitute a bribe? We think the answer is more complicated than it might appear at first glance. This topic is very much in the news right now because several tech industry […]

Natural Public Feedback and Internet Marketing

On Friday, Amazon and Whole Foods were major trending topics across social media platforms like Twitter. This fact struck me as an opportunity for any Los Angeles internet marketing firm or its client. While the underlying news involved one of the largest companies on the planet, the social media aspect can work the same way […]