Local Social Media Companies Face Potential New Regulations
In a recent post, I called attention to the ongoing controversies over Facebook and data privacy. I suggested that local social media companies might eventually have to turn their attentions elsewhere in the event that the platform’s reputation is harmed in the long term. But as coverage of the situation continues to accumulate, there are […]
Should an Internet Marketing Company Still Have Faith in Facebook?
At least from the perspective of an internet marketing company, the latest developments in the Facebook data scandal constitute the biggest story of the past week. It creates fertile ground for speculation about the long-term impact that it will have on both advertisers and users. I don’t claim to have particularly authoritative insight into that […]
Russian Meddling and Consequences for Social Media Marketing
This week it was announced that 13 Russian nationals had been indicted as a result of the infamous Robert Mueller probe into meddling in the 2016 presidential election. It’s a development that’s sure to inflame political dialogue, but it may also have consequences for the social media marketing industry. The 13 individuals are associated with […]
Bloggergate Stirs Controversy Over Influencer Marketing
There’s an escalating war of words happening on social media over the issue of influencer marketing. After a UK fitness vlogger named Elle Darby contacted Irish hotelier Paul Stenson asking for a free stay in exchange for publicity, Stenson publicly shamed her in response. Although he blacked out her name in screen shots of the […]
Los Angeles Social Media Company Responds to Growing Transparency
For any Los Angeles social media company or its clients, the big news of the week is probably Mark Zuckerberg’s announcement that Facebook is undertaking a nine-step process to prevent the future exploitation of the social media platform by entities that wish to interfere in the electoral process. It remains to be seen whether similar […]
Facebook: An Unprecedented Opportunity and Challenge
Would it be a terrible exaggeration to suggest that Facebook is the most successful single venture in history? It’s not just that Facebook made Mark Zuckerberg a billionaire virtually overnight, or that its 2012 IPO was one of the biggest in history. The success of Facebook is as much social and cultural as it is […]
3 Updates For Facebook Business to Improve Your Results
We at Pink Shark Marketing have sympathy for Facebook. They are under constant heat for the way they do things and for flaws in their software but a few reasons why they can afford to is because well, they are Facebook. This year has been rather impressive for them as they have been working diligently […]
Get Help Navigating the Social Media Minefield
Let’s be straightforward about this: social media is a mine field. And in many ways it seems as if it is more of a minefield with every passing day. In the popular media, stories of deliberate success in marketing on Facebook, Twitter, and Instagram are dwarfed by stories of unintentional catastrophe in those same venues. […]
M Could Change The Way We Search
According to an article from Tech Crunch, Facebook has been undergoing huge change as they develop their platform to position themselves amongst the stars. It isn’t news that Facebook and Google are going head-to-head to claim the throne of connectivity and rule the internet of things. At first when Facebook announced that they would […]