Is Social Media Advice Actionable if you’re not in the Industry?

In prior posts, I’ve repeatedly cautioned against SEO companies that make excessive promises about huge, instantaneous boosts in traffic. But it’s worth mentioning that as much as I know this is an issue among local SEO companies, it’s also an issue among a handful of Los Angeles social media companies. And the same is true […]

Don’t Forget Internal Social Media Policies

A recent article at ComputerWorld makes the case that companies need to have clearly delineated social media policies not just for company accounts but also for those of individual employees. The author begins by alleging that most companies’ policies in this regard are outdated, inadequate, or don’t exist at all. He goes on to provide […]