Building Your Online Business with Strategic Steps and Partnerships

July 1, 2021Edward Carneyanalytics, business planning, client relations, contractors, integrated strategy

When building your online business from the ground up, part of the challenge lies in deciding what you can do on your own and what requires professional assistance. Beyond that, when you start enlisting web service professionals to provide that…

When Social Media Influencers Are Exposed, Clients May Suffer

May 27, 2021Edward Carneyblack hat, client relations, competitive research, influencer marketing, public relations

Social media influencers in both Germany and France have been confronted by tests of their ethics in the midst of Covid-19 vaccine efforts, and there’s little question that their experiences have implications for other areas of the world, including the…

Email Isn’t Better Than Social Media Marketing If You Don’t Use Both

March 10, 2021Edward Carneyclient relations, customer engagement, entrepreneur, integrated strategy, social media marketing

Last month, an article at Entrepreneur.com made the overly-broad declaration that “email marketing is better for your business than social media.” Being addressed to an audience of no-one-in-particular, this statement seemed to imply that it doesn’t even matter what “your…

Filtering Your Online Presence With Social Media Management

November 21, 2020Edward Carneyclient relations, contractors, public relations, reputation management, social media

One advantage of social media management is that it helps the account owner with impulse control. If this is an issue that you need to address, there’s no shame in it. The vast majority of people have a lack of…

For Effective Web Content, Be Relevant but Brief

October 30, 2020Edward Carneyclient relations, communication, contractors, copywriting, search engine optimization

Writing effective web content is sometimes harder than it looks, especially when customers and algorithms have different expectations.

We Can Lead Your Instagram Marketing, or Just Support It

October 10, 2020Edward Carneyclient relations, competitive research, Instagram, marketing strategy, social media marketing

A professional Los Angeles web marketing firm should be prepared to step in at every stage of Instagram marketing.

Redesign Projects Should Set Your Site Apart Just Enough

September 25, 2020Edward Carneyaesthetic, client relations, competition, industry trends, website redesign

By observing recent redesign projects, you’ll see that successful sites copy some trendy elements, but prioritize uniqueness elsewhere.

Positive Outlook for VR and AR in Digital Marketing

September 7, 2020Edward Carneyclient relations, crisis marketing, industry trends, marketing strategy, web design

More industry professionals are beginning to recognize the roles VR and AR can play in digital marketing.

Best Digital Marketing Agencies of 2020 According to Digital Marketing Agency Rating Platform

July 18, 2020Edward Carneyanalytics, client relations, marketing strategy, tools, TopMarketingCompanies

There is a wide range of criteria that site owners might analyze to choose the right digital marketing agencies. The ideal expertise will align with a client’s chosen marketing strategy.

Large Companies and Los Angeles SEO Firms

June 27, 2020Edward Carneyclient relations, communication, contractors, corporate, Los Angeles SEO Companies

Los Angeles SEO firms aren’t especially likely to provide services to large companies. Whether headquartered in the local area or anywhere around the world, companies with hundreds of employees tend to have their own marketing and IT departments, which should…

Tag: client relations