Remind Your Local SEO Company that Desktop Searches Aren’t Dead
There is no denying that mobile web searches are making up an ever greater share of internet traffic. This, of course, means that mobile strategy is of paramount importance to any local SEO company. But this is not to say that mobile strategy is exclusively important, and in fact it is important for you to […]
Local and National Roles for a Los Angeles Web Marketing Company
A Los Angeles web marketing company ought to be able to run a national advertising campaign for you. But the particular value of such a firm may be in the locally-oriented marketing it provides. Local web marketing firms are increasingly in demand, and with good reason. According to a recent Industry Watch Report from BIA/Kelsey, […]
A Web Marketing Company that Breaks the Mold Can Help Save the Web
The Content Marketing Institute has just published an interesting article criticizing the current state of web marketing.1 It concludes that traditional advertisements are harming the modern landscape of the internet, while massive companies like Google hold back innovation in the web marketing industry. The article specifically calls attention to what one might describe as “black […]
How Cultural Trends Can Inspire a Web Design Company
At this blog, I’ve repeatedly discussed “responsive web design” and how it is the order of the day for any modern web design company. What I may not have emphasized quite as clearly, however, is how predictable the rise of this trend was – or should have been – for anyone who was paying attention […]
As the SEO Landscape Grows, Quality Content is Most Important
The Advanced Web Ranking blog ran a very interesting article a while ago which discussed the premier of Google’s Pixel smartphone and argued that its features could have a significant impact on the best practices for SEO companies. The extent of that impact is certainly an open question, as is the extent to which the […]
More Video Content: A Solution for Some Sites, but Not All
In last week’s post, I pointed to a couple of articles speculating about current web design trends. One of those articles made the argument that video content would continue to become much more prevalent throughout this year and beyond. A blog post by video production company Key West Video predictably corroborated those claims, urging corporate […]