Avoid Unnatural Language When Choosing SEO Search Terms
You’re almost certain to spot unnatural-sounding options when choosing SEO search terms, but you should always tweak them.
Lessons from a Successful Teen’s Marketing on TikTok
Rolling Stone just published an article on how one teen music artist has been marketing on TikTok, and it’s a potentially insightful case study involving what is still a relatively new social marketing platform. The piece deals with 17-year-old Tate McRae, who signed a contract with RCA last year after her music found some success […]
For Effective Web Content, Be Relevant but Brief
Writing effective web content is sometimes harder than it looks, especially when customers and algorithms have different expectations.
The Glamor and the Drudgery of Social Marketing
It’s nice when pop culture paints social marketing in a positive light. But don’t let it fool you into naive expectations.
SEO Analysis: Avoiding Keyword Repetition
Effective SEO analysis should help you dedicate one page to each target keyword.
We Can Lead Your Instagram Marketing, or Just Support It
A professional Los Angeles web marketing firm should be prepared to step in at every stage of Instagram marketing.
Redesign Projects Should Set Your Site Apart Just Enough
By observing recent redesign projects, you’ll see that successful sites copy some trendy elements, but prioritize uniqueness elsewhere.
Can Social Media Marketing Overcome its New “Dilemma”?
Social media marketing faces constant challenges from those who see the dark side of popular platforms. But they can always be overcome.
SEO and Accelerated Mobile Pages
Accelerated Mobile Pages can shorten load times, and the improved user experience can boost SEO. But don’t take it for granted.
Positive Outlook for VR and AR in Digital Marketing
More industry professionals are beginning to recognize the roles VR and AR can play in digital marketing.