Skepticism and Social Media Marketing

The recent findings of a global study raise interesting questions for social media marketing professionals and their international clients. The Guardian newspaper and the data company YouGov have surveyed 23 different countries and analyzed their comparative perceptions of social media platforms. The Guardian found that residents of the United Kingdom were the least trusting of […]

How Cultural Trends Can Inspire a Web Design Company

At this blog, I’ve repeatedly discussed “responsive web design” and how it is the order of the day for any modern web design company. What I may not have emphasized quite as clearly, however, is how predictable the rise of this trend was – or should have been – for anyone who was paying attention […]

Social Media Day Provides Opportunity to Reflect on Cultural Impact

Did you do anything to celebrate Social Media Day on Friday? Did you reach out to your local social media company to thank them for what they do, or to congratulate them on being in an industry that has had such a transformative impact on the way we communicate, market, and otherwise interact? As one […]