In 2019, it can be fairly easy to overlook the value of professional SEO services. Many online businesses and website owners place their focus elsewhere, as by devoting most of their resources to paid marketing channels. And this is perfectly…
The central role of an SEO firm has always been the same: to move a client’s site as close to the top of search results while maximizing real estate on page one. But many details of that role have morphed…
There is a study in the November issue of Marketing Science which points to possible forthcoming changes in how a Los Angeles SEO company might do its business. One expects a company in this region to be particularly close to…
I recently heard from another SEO specialist about a disagreement that he had had with a client concerning the promotion of a marketing campaign’s landing page within the larger framework of search engine optimization. The story illustrated the misplaced expectations…
Among prospective clients of a Los Angeles SEO company, there is still a too-common impulse to reduce search engine optimization to the most superficial keywords. But site owners must understand that a web marketing firm’s work is more nuanced than…
I’ve frequently used this blog to discuss some of the industry trends that can affect a Los Angeles SEO company. But it is important to note that promoting understanding of such trends does not presuppose that they should always be…
The market analysis firm Clutch recently conducted a survey whose results should be pretty alarming to any Los Angeles SEO company. It underscored the unfortunate disregard for SEO in the current digital marketplace, as more and more website owners are…
