Laughing With Your Social Media Company

A recent article in the USA Today brought renewed attention to a phenomenon you may have noticed on Twitter. It pointed out that a social media company (company) with clients in the fast-casual restaurant industry may provide those clients with what is essentially a comedy writers’ room for its social media campaign. Those rooms often […]

How Newfound Transparency Affects a Local Social Media Company

Your local social media company may have to readjust its marketing strategies to accommodate the latest changes in how the world’s largest social media platform displays third-party advertising. As part of a continuing effort to right past wrongs and alleviate user concerns regarding deceptive use of targeted advertising, Facebook recently announced that it would bolster […]

Social Media Companies vs. the “Moral Mob”

There is recent research by Stanford University that may be of some interest to social media companies and their clients. It indicates that when someone is subjected to mass shaming for objectionable content posted on Facebook, Twitter, or other platforms, the ultimate effect is often the opposite of what the “moral mob” intended. Instead of […]

A Los Angeles Social Media Company Can Be a Buffer for Online Abuse

Can a Los Angeles social media company help celebrities to maintain their social media presence while allowing them to avoid the negative aspects of online communication? This is a question worth asking at a time of unprecedented direct communication among celebrities and their fans, as well as their detractors. It was reported this week that […]

Services of a Los Angeles Social Media Company Are Ever More Valuable

Many people who have been in the limelight for a while have long been aware of the importance of social media, and the advantages of employing a Los Angeles social media company. But in Hollywood and throughout the world, the ongoing growth of the social media management industry can still catch people off-guard. In a […]

Should an Internet Marketing Company Still Have Faith in Facebook?

At least from the perspective of an internet marketing company, the latest developments in the Facebook data scandal constitute the biggest story of the past week. It creates fertile ground for speculation about the long-term impact that it will have on both advertisers and users. I don’t claim to have particularly authoritative insight into that […]

A Los Angeles Social Media Company Protects Your Historical Record

Social media is without question a powerful tool for online promotion. But it is an equally powerful weapon, making it important for prospective targets to take precautions and fight fire with fire. This, as much as web marketing, is the role that a Los Angeles social media company can play for businesses in the local […]

A Social Media Company Can Help Shape Today’s News

Recently, there has been a sort of outpouring of reports about just how much America relies on social media. The information goes that a social media company wields considerable power in today’s society, and possibly not just for commercial marketing. For instance, a study by the Pew Research Center finds that more than a quarter […]

A Social Media Company is Now More Important for Politicians

On Friday, Slate reported upon a federal court’s ruling that public officials cannot block social media users for their criticism. The ruling followed from a class action lawsuit filed against President Donald Trump by users who had apparently be blocked for this reason. The Slate article begins by saying that the ruling has “clear implications” […]

How Social Media Marketing Can Head Off Controversy

I’ve definitely written about the topic of controversy in social media marketing before. But it is a topic that bears repeating on a fairly regular basis. That’s partly because backlash from social media influencers doesn’t only follow blindly insensitive remarks. It can also be the road of Hell that follows from good intentions. One interesting […]