How to Create Successful Ads to Advertise Business on Facebook
Are you a marketer, entrepreneur, or Instagram user looking to advertise your business on Facebook? With over 2 billion active users, Facebook is the perfect platform to reach your target audience and grow your business. But to make your advertising campaign successful, you need to create ads that are engaging, informative, and visually attractive. In […]
Are Children Off Limits To Social Media Marketing?
Social media marketing is not technically supposed to target children. Almost all major social media platforms have a declared age limit of 13 and up, so if you tailor ads to a younger demographic you’re tailoring ads to people whose very presence on the site is a violation of its terms. That said, it would […]
Email Isn’t Better Than Social Media Marketing If You Don’t Use Both
Last month, an article at Entrepreneur.com made the overly-broad declaration that “email marketing is better for your business than social media.” Being addressed to an audience of no-one-in-particular, this statement seemed to imply that it doesn’t even matter what “your business” is or how you’ve structured your digital marketing campaign. These sorts of things always […]
Lessons from a Successful Teen’s Marketing on TikTok
Rolling Stone just published an article on how one teen music artist has been marketing on TikTok, and it’s a potentially insightful case study involving what is still a relatively new social marketing platform. The piece deals with 17-year-old Tate McRae, who signed a contract with RCA last year after her music found some success […]
The Glamor and the Drudgery of Social Marketing
It’s nice when pop culture paints social marketing in a positive light. But don’t let it fool you into naive expectations.
We Can Lead Your Instagram Marketing, or Just Support It
A professional Los Angeles web marketing firm should be prepared to step in at every stage of Instagram marketing.
Digital Marketing Supplements Traditional, Local Advertising
Business with a local customer base may have good reason to focus on traditional advertising. But digital marketing still plays a role.
Social Media Marketing to Relieve Consumers’ Anxiety
Social media marketing is actually one field that hasn’t been forced into a downturn by the global coronavirus pandemic. If anything, the current situation actually represents an opportunity to reach a captive online audience, since people aren’t nearly as distracted by real life while sheltering at home. Of course, effective social media marketing at this […]
Social Distancing with a Los Angeles Web Marketing Company
We’re just a Los Angeles web marketing company. We can’t do anything to protect you from coronavirus. But until the panic dies down and people are no longer wary of person-to-person contact, we can give you something to focus on during periods of self-isolation and “social distancing.” Instances of Covid-19 infection are growing across California […]
New Feature Brings Instagram’s Interface to Marketing on Twitter
Marketing on Twitter may soon involve a whole new tool, if beta testing of “fleets” proves successful. The feature is currently having a trial run in Brazil, but early reports suggest that it’s on its way to being adopted by the platform on a global scale. Fleets are just the latest in a series of […]
