Avoid Conflict with Your Web Design Company by Anticipating It

As I’m sure I’ve said before, it is often instructive for a Los Angeles web design company to take note of problems that clients and other firms have encountered with one another. It is always a good idea to anticipate issues before they become problems, and to establish potential solutions ahead of time. Someone recently […]

An Internet Marketing Company Must Show Clients All Metrics

When the owner of a website asks an internet marketing company (Company) to demonstrate his or her return on investment, that company should pull upon a wide range of metrics to show that customer reach, engagement, and conversions are all improving. This is equally true of paid marketing campaigns and organic processes like social media […]

Long-Term Returns from Investing in a Web Marketing Agency

There’s a certain message that this blog has repeatedly conveyed about search engine optimization, but it also relates to what a client should expect from a web marketing agency in general. In fact, it’s advice for life in general. If someone promises you an immediate, outsized return on your investment, you’d better look very closely […]

Local Web Design Firm vs. Telecommuting

Generally speaking, it’s equally acceptable to hire a local web design firm or one that provides a service for you remotely. There are certainly advantages to being able to sit down face-to-face with a contractor and to know that you and they are keeping roughly the same hours. But a telecommuter might prove to be […]

Customizability is the Gift of a Local Web Design Firm

Today, there are abundant tools for do-it-yourself web design. So when you decide to partner with a local web design firm, that decision should be based on a clear understanding of the advantages they provide compared to the DIY alternative. Arguably, the clearest such advantage is a greater sense of customizability. So if you have […]

The First Job of a Web Marketing Firm: Competitive Research

In various posts, I have emphasized the importance of web marketing firm wearing many hats. There are a number of different ways in which different web marketing services overlap, and they may call for a web marketing firm to have a reasonable level of expertise in web design, social media, search engine optimization, and more. […]

A Los Angeles Social Media Company May See Opportunities You Don’t

Opportunities to get in on the ground floor of a new social media phenomenon don’t happen every day, but they do happen. It’s worth noting that the average company president or in-house social media manager is less likely to recognize those opportunities than a Los Angeles social media company. And without professional social media services, […]

How a Local Web Marketing Agency Can Use Video Content Effectively

Here’s a statistic that might be important to you and your local web marketing agency: When a website has video content, the average user takes 88 percent longer before closing the page. This and other data suggest that video marketing might be an important feature of the strategy that a web marketing agency employs for […]

Implications or WordPress 5.0 for Local Web Design Company

If you’re currently employing a local web design company to develop a WordPress site, or you are planning to do so, there are forthcoming changes that might affect that work. The blogging and design platform is just on the verge of introducing its newest version, WordPress 5.0. Any such change brings with it a learning […]

Does Your Los Angeles Web Design Company Know Trends for 2018?

It’s almost the New Year, and that means the internet is filled with speculation about the trends that will be emerging in 2018. A good Los Angeles web design company can be expected to take this time of year to make sure that they remain on the cutting edge of design trends in their industry. […]