Test Web Design Before Launching, and Frequently Thereafter
Web design elements must always tested. That testing must be thorough and it must recur regularly. It may be tempting to believe that if your website was designed professionally, then its general aesthetic and user interface will be more or less as advertised. Of course, the web design team should run a quality assurance test […]
Innovative User Experience and Responsive Web Design
Responsive web design has been a key feature in the success of a website’s performance for many years. Practically every website is sure to have some visitors using desktop and laptop web browsers while others reach the site via tablets and phones. The different screens obviously bring with them different requirements for a user-friendly and […]
The Case for Designing Websites with Multiple Versions
If you’ve been paying attention to how people are designing websites these days, you may have noticed a trend toward increased customizability. If you’ve seen only one example of this, it’s probably “dark mode,” an increasingly popular feature of social media platforms as well as other websites that attract a diverse array of viewers at […]
Web Design Companies Must Limit Load Times
Web design companies set the stage for search engine optimization, regardless of whether those same companies actually contribute SEO services to a given site. This is because the way a site’s content is displayed has a substantial impact on how customers engage with it, and whether they boost its ranking. The effects of design may […]
Talk to Your Web Design Company about Continuous Scroll
At this point, any given Los Angeles web design company should have continuously-scrolling pages in their portfolio. But prospective clients for such a company might want to ask whether it is the only thing in their portfolio. Continuous scroll – the practice of having additional content pre-load as you move down a page – began […]
How SEO Companies Can Use “Frequently Asked Questions” Pages
If your experience is similar to mine, you probably remember Frequently Asked Question pages (FAQs) as having been more commonplace in an earlier age of the internet, and particularly before the advent of minimalist web design. But I suspect that the growing prevalence of voice search may precipitate a resurgence of FAQs, as least where […]
Testing for Responsive Web Design
The latest data suggests that as many as half of all internet users complain that some of the sites they use are not optimized for the devices they use to access them. This is a failure of responsive web design – a topic I’ve mentioned in the past and one that is still becoming more […]
Remind Your Local SEO Company that Desktop Searches Aren’t Dead
There is no denying that mobile web searches are making up an ever greater share of internet traffic. This, of course, means that mobile strategy is of paramount importance to any local SEO company. But this is not to say that mobile strategy is exclusively important, and in fact it is important for you to […]
How Cultural Trends Can Inspire a Web Design Company
At this blog, I’ve repeatedly discussed “responsive web design” and how it is the order of the day for any modern web design company. What I may not have emphasized quite as clearly, however, is how predictable the rise of this trend was – or should have been – for anyone who was paying attention […]
As the SEO Landscape Grows, Quality Content is Most Important
The Advanced Web Ranking blog ran a very interesting article a while ago which discussed the premier of Google’s Pixel smartphone and argued that its features could have a significant impact on the best practices for SEO companies. The extent of that impact is certainly an open question, as is the extent to which the […]
