Can A.I. Replace a Local Web Design Company?
With artificial intelligence growing to encompass more and more aspects of business, it has been suggested that AI could actually eliminate the need for a local web design company (company). There are already tools available that allow AI to play a significant role in web development, but the prospect of using them to build a […]
Local Web Design Firm vs. Telecommuting
Generally speaking, it’s equally acceptable to hire a local web design firm or one that provides a service for you remotely. There are certainly advantages to being able to sit down face-to-face with a contractor and to know that you and they are keeping roughly the same hours. But a telecommuter might prove to be […]
Customizability is the Gift of a Local Web Design Firm
Today, there are abundant tools for do-it-yourself web design. So when you decide to partner with a local web design firm, that decision should be based on a clear understanding of the advantages they provide compared to the DIY alternative. Arguably, the clearest such advantage is a greater sense of customizability. So if you have […]
How a Local Web Marketing Agency Can Use Video Content Effectively
Here’s a statistic that might be important to you and your local web marketing agency: When a website has video content, the average user takes 88 percent longer before closing the page. This and other data suggest that video marketing might be an important feature of the strategy that a web marketing agency employs for […]
Implications or WordPress 5.0 for Local Web Design Company
If you’re currently employing a local web design company to develop a WordPress site, or you are planning to do so, there are forthcoming changes that might affect that work. The blogging and design platform is just on the verge of introducing its newest version, WordPress 5.0. Any such change brings with it a learning […]
How a Web Design Company Can Strengthen Calls to Action
The initial goal of your web marketing and SEO campaign is, of course, to get people to click onto your site. But your web design company is largely responsible for fulfilling an equally important goal: turning clicks into real action. “Action” in this case might refer to making a purchase through your e-commerce site, providing […]
The Psychology of a Los Angeles Web Design Company
You probably don’t expect a Los Angeles web design company to be expert in human psychology. But it might not be a good idea to look for a basic level of familiarity with the topic if you’re looking to hire one. This is because web development is about more than just coding a page that’s […]
How SEO Companies Can Use “Frequently Asked Questions” Pages
If your experience is similar to mine, you probably remember Frequently Asked Question pages (FAQs) as having been more commonplace in an earlier age of the internet, and particularly before the advent of minimalist web design. But I suspect that the growing prevalence of voice search may precipitate a resurgence of FAQs, as least where […]
Has Your Los Angeles Web Design Firm Embraced Interactive Content?
I believe it’s reasonable for clients to expect a Los Angeles web design firm to be ahead of the curve when it comes to employing tactics that are growing in popularity and starting to show reusable value. Among those tactics are various kinds of reusable content, and it appears that local area firms are indeed […]
Testing for Responsive Web Design
The latest data suggests that as many as half of all internet users complain that some of the sites they use are not optimized for the devices they use to access them. This is a failure of responsive web design – a topic I’ve mentioned in the past and one that is still becoming more […]
